@ARTICLE{Kachniewska_Magdalena_Motivations_2018, author={Kachniewska, Magdalena}, number={No 269}, journal={Biuletyn KPZK}, pages={27-42}, howpublished={online}, year={2018}, publisher={PAN, Komitet Przestrzennego Zagospodarowania Kraju}, abstract={Differences in patients motivating factors influence their attitudes towards the role and quality of tourism agents’ services. This paper identified three major components (treatment-related, economic and travel-related) that explain patients motivation to travel for treatment. The study can help medical tourism agents to refine their marketing strategies and suggest the proper incentives to encourage participation in medical tourism. The research was made on the basis of a critical analysis of scientific literature, surveys and analyses.}, type={Artykuły / Articles}, title={Motivations for Participation in Incoming Medical Tourism to Poland}, URL={http://ochroma.man.poznan.pl/Content/110405/PDF-MASTER/04_Kachniewska.pdf}, keywords={medical tourism, medical travel, motivations, tourism market}, }